Our Strategy
Marketing your brand doesn't have to be complicated. We implement a simple yet highly effective strategy to capture new contacts, retain existing customers and market your goods or services with impactful, high-converting copy. Keep scrolling to see how!
I. Capture Leads
The first step to building a successful email marketing strategy is to grow your lead contact list. If you have existing leads from prior engagements, these can be imported in to your new marketing platforms. We'll also add a catchy contact form to your site to ensure visitors are incentivised to provide their information for further communication.
II. Convert Prospects to Sales
The average customer requires six touch points to make a final purchase. That's right, six. Which means if you're not following up with people who visit your site, shop around, and even add items to their cart, you're missing out. We make sure that no sale is lost due to insufficient follow ups.
III. Reward Loyal and Returning Customers
The majority of most company's business comes from repeat customers. Once a visitor has tried your product, seen the value and enjoys it, the chance of them coming back for a new purchase is much higher than someone visiting for the first time. However, continuous communication is still necessary to keep them coming back to your site and brand.